Perfect amount of hold. It's like a mix between a clay and pomade. I was skeptical because I've gotten product before elsewhere that was too greasy or too lightweight without much hold. I've also gotten clay that's too stiff and weighs down your hair. This stuff for me and my hair as it's growing out in length is perfect. So much so I've already purchased a second batch of it. Thank you HWG.
I love the product itself, but its so liquidy thast if you open it with the cap down, you're leaking a lot of the product. So you have to remember to open upside down so you don't lose so much for just opening it.
I like the hold of the clay, but I only like to wash my hair once a week and this doesn't rinse out of my hair as well as the paste does, so I prefer the paste over clay. It also is a somewhat gritty, while the paste is smooth. Hopefully they get the paste back in soon.
Been buying the clay regularly for a year now but my latest shipment seemed much different in terms of texture and consistency. Preferred the old formula.
This clay is outstanding. I purchase these two at a time now, 5-Stars! The all natural ingredients are a huge plus because putting unnatural chemicals on your scalp is not good for you and can cause hair loss.